Catalog shoots can be finicky. The entire team is flown out to a secret location for five days with a slue of photographers, four or five boats, and a video camera. The destination is usually picked for it’s photogenic value, not because it promises good conditions. This puts the teams at the complete mercy of the weather and as the CWB team found out, sometimes you only have 36 hours to shoot an entire catalog. It’s a good thing the CWB performs well under pressure because they nailed it. From Nicola to Palma to Andrew, they all killed it. Today, I’m holding the brochure in my hand. Cheers guys!
The Original – No Skis, No Tubes, No Bulls#!t
