Over the past the four years our buyer and wake wizard, Billy Witcher AKA ‘Bill the Thrill’, has bumped elbows with wakebooarding’s most prolific people in a host of exclusive settings. This Summer was no different. Upon Billy’s return from his latest trip to Radar Lake for Ronix’s famed Dealer Days, I had to hit him up and get the details.
So give us the lowdown on Ronix’s Dealer Days. I’ve heard good things.
Dealer Days is basically about a two week period where Ronix dealers are invited up to the “mecca” (Radar Lake) of our sport to spend time with their reps in a more casual environment to check out the new product line, test anything you wanted to, and enjoy a roaring bonfire each night while throwing back some cold ones. Oh yeah, you don’t go home hungry either. The ladies up there know how to throw down and make a mean spread for every meal! Read More >
Industry giant, innovator, and visionary, Herb O’Brien, passed away on Monday following years of kidney complications. He was 68 years old.
During his life Herb created water sports manufacturing behemoths O’Brien, HO/Hyperlite, and Square One distribution (Ronix/Radar). Among O’Brien’s many contributions to the industry are the first compression-molded neutral-buoyancy wakeboard, the first line of closed-toe bindings, and the first tunnel-bottom waterski. If you have owned a piece of waterski equipment, Herb probably had his hand in designing it.
Herb was also known for creating technology that allowed his riders to perform to the best of their ability, while not neglecting the lifestyle of the rider. In fact, it was Herb’s industry knowledge that served as a guiding light for the careers of some of wakeboarding’s biggest names. Read More >
